News Release

Eagle soars over London to launch art exhibit supporting threatened species

20 November 2014
Darshan the Imperial Eagle soars towards London's Tower Bridge
Photo: Freedom

This week, an Eastern Imperial Eagle named Darshan flew over London’s Tower Bridge, St Paul’s Cathedral, and the Olympic Park with a Sony Action Cam strapped to its back to promote the opening of the Here Today art exhibition in support of the IUCN Red List of Threatened Species™.

Here Today will showcase contemporary art featuring threatened species in a wide variety of media including paintings, sculptures, videos, dance, music, and photography, to mark the 50th anniversary of the IUCN Red List. The event was organized by London-based Freuds, who enlisted the help of the Freedom Project, an international multimedia conservation initiative for eagles, to promote the exhibition.

Freedom’s eagles live in Les Aigles du Léman, a conservation park in Thonon, France. The park’s aim is to boost eagle numbers in Europe by captive-breeding the birds and preparing them for reintroduction to the wild. Falconer Jacques-Olivier Travers has specially trained some of these birds and was happy to bring his Eastern Imperial Eagle Darshan to London to help spread the word about Here Today, which opens on Tuesday 25 November in London.

Darshan’s stunts resulted in some breathtaking video footage, similar to that taken by Freedom’s White-tailed Eagle Victor who flew from the top of Paris’ Eiffel Tower in September this year to promote the Freedom film supported by SOS – Save Our Species.

Here Today will run from 25 November to 17 December 2014 at the Old Sorting Office, 21 New Oxford St, London.


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